There is only so much information we can take in on a daily basis, yet we are exposed to so many messages. Studies show that the average consumer is exposed to up to 10,000 brand messages a day, and that number is growing rapidly. Consumers switch between device screens up to 21 times an hour, and the average person’s attention span is now just eight seconds.1
To reduce the amount of unnecessary information you’re subjected to, take a minute to unsubscribe from newsletters, blogs, podcasts, and marketing emails you’re no longer interested in. This makes it easier to focus on what truly matters and not get stuck in information overload and analysis paralysis.2